• Zeynep Yenisey

Target Launches Sleek New Premium Luggage Brand


Attention all travelers! Target, a.k.a. everyone's favorite store, just launched a new premium luggage and accessories brand called Open Story, featuring nearly 40 affordable luggage and accessory items ranging from $19.99 to $179.99.

The line includes everything you could ever need while traveling, with checked luggage, carry-on luggage, backpacks, packing cubes, cosmetics cases, garment bags, duffel bags, totes, and more.

All Open Story pieces were created by Target’s in-house design and sourcing teams to be as stylish as they are functional, with sleek colors, built-in USB ports, reliable and silent 360 Hinomoto Silent Run Spinner Wheels, and expandability to provide 20% more storage space.

The line will be available exclusively at Target, in stores on February 9 and online February 13.

Photos: Target/Open Story


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